sparrow

register your sms brand (a2p 10dlc)

sms marketing requires per-business brand registration with the carriers. until your brand is approved, blasts are blocked. here's the path.

3 steps~2 min
preview — this app is launching soon
  1. 1

    wait for the brand-registration wizard to ship

    oyster will host the brand-registration wizard once sparrow's stack lights up. it'll walk you through the carriers' a2p 10dlc requirements step by step.

  2. 2

    submit your business details

    ein, business name, address, the kind of messages you intend to send. the carriers review and approve.

  3. 3

    once approved, sparrow unlocks

    blasts go from blocked to live. nothing else changes about how you build them — sparrow just stops blocking sends.

    tip

    this is a one-time setup. once your brand is registered, every campaign you ever send rides the same approved brand — no per-campaign approval.

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