coyote

shift the promoter / passive cutoffs

the standard nps math is 9-10 promoter, 7-8 passive, 0-6 detractor. you can move the lines in coyote settings if your business runs hot or cold.

3 steps~2 min

1
open program settings
scroll down to the threshold inputs.
2
set the promoter floor
default 9. raise to 10 only if you want only 10s sent to google. dropping below 9 dilutes the signal — every customer who's a 9 is a real promoter.
3
set the passive floor
default 7. anything below this is a detractor and routes to honeybee privately. dropping the passive floor (so 5 is passive) softens the safety net — only do this if your detractor inbox is overwhelmed and most are non-actionable.
tip
if your business is genuinely 5-star (low detractor count), keep the standard cutoffs. only move them if your defaults are mis-classifying your real customer split.

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